76 Gas • SOCIAL

I concepted and executed a campaign to celebrate the 50th Anniversary of the ubiquitous 76 antenna topper. I created a series of typographic animations and illustrations of quotes celebrating the open road and 76's spirit of adventure. I also assisted on a photoshoot of iconic Southern CA locations featuring the 76 ball and a '66 Mustang, from concepting stages to photography to post-production, which was rolled out on social as evergreen content.